Build vs. Buy SharePoint Intranet: Which Path Is Right for You?
Should you build a custom SharePoint intranet or buy an out-of-the-box solution? Compare pros, cons, cost, and fit for your organization.
Introduction
When it comes to intranets, organizations often face a choice: build a custom solution on SharePoint or buy an out-of-the-box platform (e.g., Simpplr, Igloo, Staffbase). Both paths have merits. This article helps you decide which fits your organization.
Build: Custom SharePoint Intranet
Pros
- Full control – Design, structure, and features match your processes and culture.
- Microsoft 365 integration – Native connection with Teams, Outlook, OneDrive, Power Automate.
- No per-seat licensing – You already pay for SharePoint via M365; custom development is a one-time or project-based cost.
- Scalability – Grows with your organization without switching platforms.
- Compliance – Data stays in your Microsoft 365 tenant; easier to meet regulatory requirements.
Cons
- Upfront development time – Typically 2–5 weeks for a solid custom intranet.
- Requires expertise – You need a partner or internal team with SharePoint/SPFx skills.
- Ongoing maintenance – You own updates, governance, and support.
Best for
- Organizations already on Microsoft 365
- Teams with specific workflows, terminology, or compliance needs
- Companies that want to avoid recurring SaaS fees
Buy: Out-of-the-Box Intranet Platform
Pros
- Faster launch – Pre-built templates and features can go live in days or weeks.
- Less technical burden – Vendor handles updates, hosting, and support.
- Rich features – Many platforms offer analytics, employee apps, and integrations out of the box.
Cons
- Recurring costs – Per-seat licensing can add up for large organizations.
- Less flexibility – Harder to match unique processes or deep M365 integration.
- Vendor lock-in – Migrating away can be costly and complex.
- Generic experience – May not reflect your brand or workflows as closely.
Best for
- Organizations that need to launch quickly with minimal IT involvement
- Teams that prefer a managed service over in-house development
- Companies without strong Microsoft 365 adoption
Hybrid: Viva Connections + Custom Sites
Microsoft’s Viva Connections offers a middle ground: a Teams-based entry point that can link to custom SharePoint sites. You get a quick launch experience plus the flexibility of SharePoint for deeper needs.
Decision Framework
| Factor | Build (Custom SharePoint) | Buy (SaaS Platform) |
|---|---|---|
| Already on M365 | ✅ Strong fit | ⚠️ May duplicate |
| Unique workflows | ✅ Best fit | ❌ Limited |
| Budget (long-term) | ✅ Lower TCO | ❌ Higher licensing |
| Speed to launch | ⚠️ 2–5 weeks | ✅ Often faster |
| IT capacity | ⚠️ Needs partner or skills | ✅ Vendor-managed |
Conclusion
There’s no single right answer. Organizations deeply invested in Microsoft 365 and with specific needs often benefit from a custom SharePoint intranet. Those prioritizing speed and minimal IT involvement may prefer a bought solution. A free consultation can help you weigh the options for your context.
Want to explore a custom SharePoint intranet? Contact us for a demo.